Boost your e-commerce growth
We use customer data and marketing prediction technology to help fashion retailers and brands leverage first-party data and improve their marketing spend performance.
Customer Data Platform
Give your customers the ideal offer,
at the optimal time, on the right channel
Robust solution aligned
with customers
and business needs
We support fashion brands and retailers in evaluating, selecting and leveraging the right customer data platform and adjacent technologies they need to gain key digital business insights.
Automated
omnichannel actions
to targeted customers
Achieve real-time marketing agility by creating personalized and perfectly timed experiences that resonate with customers. Automate marketing actions across all touchpoints to reach target audiences wherever they are.
Foundation of
first-party data strategy
We help businesses acquire and leverage granular consumer first-party data with a solid data lifecycle strategy, by decoupling their investment strategies from untrustworthy third-party data.
Granular consumer
segmentation and targeting
Consolidate data from every touch point, to provide complete visibility into customer activity, profiling and behaviors, as well as identity resolution, clustering and targeting. Simplify data integration and management, by streaming siloed data sources into a single data store.
How Customer Data Platform can actually help you
power up your fashion e-commerce
Defining improved and personalized customer experiences
Creating more effective targeted marketing campaigns
Developing better digital products
and services
Marketing spend optimizaion
Analyze the impact of your marketing mix and spend
allocations on sales performance
Unbiased marketing
performance data analisys
Our flexible algorithm configuration and tuning gives you complete control and delivers an objective, unbiased analysis or marketing investment performance.
Reliable and flexible
marketing mix modeling
Isolate and measure marketing mix contribution on revenue, reassessing the correct attribution to organic and paid channels. Accurately identify advertising spend effectiveness and quantify its impact on business KPIs.
Optimal marketing
spend allocation
We help you optimize marketing spend and channel KPIs finding the optimal allocation to achieve set revenue and business goals.
Spend strategy
impact prediction
Easily select and test marketing spending strategies and measure the effect of a campaign, investment strategy, event or promotion to determine the impact on sales.
How the Marketing Spend Optimization solution
can actually help grow your revenues
Simulating predicted revenues according to a given budget and channel spending
Estimating the required budget and channel split to reach a given target revenue
Analyzing the effect
of a campaign
Do you want to know more about Data Solutions?
Download our product brochure!
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